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Friday, May 19 • 8:30am - 9:00am
Welcome & Opening Keynote "UX: The Serendipitous Career"

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One of the questions I get most when chatting with people who want to break into the UX field is: how did you get here? Over the years of telling my own career story and listening to many others, I realized most of us found this field rather serendipitously. Some happened to be a participant in a usability study, others went to grad school for one career and discovered another. In this brief keynote, I’ll chat about my own & others’ serendipitous moments and how we as practitioners can and should help others have their own.

avatar for Dan Berlin

Dan Berlin

VP, Experience Research, Mad*Pow
After seven years providing technical support for hard-to-use interfaces, Dan found his calling when he sat as a participant in a usability study. He quit his job and enrolled in the MBA+MS in Human Factors in Information Design program at Bentley University. After graduating from Bentley, Dan spent two years at an interactive agency performing usability and neuromarketing research studies. For the latter research, Dan investigated eye tracking... Read More →

Friday May 19, 2017 8:30am - 9:00am

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